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neoteric Press Release: Enriching Channels for SMBs in India

07/22/2014



Partner meeting

neoteric has launched a focused small-to-medium sized businesses (SMBs) initiative in India to support the rapid adoption of technology by SMBs to enhance business. As part of the larger objective to expand its market reach, Neoteric is working with Alcatel-Lucent Enterprise to showcase end-to-end Alcatel-Lucent Enterprise solutions that cater to diverse technology requirements of SMBs. neoteric will also leverage its relationship with Alcatel-Lucent Enterprise to share possibilities and educate its SMB reseller partners with planning meetings to facilitate sales options around new product and solution roadmaps.  To kick start these initiatives, neoteric has conducted a SMB Meet for pan-India Alcatel-Lucent Enterprise partners in Bengaluru, on the 8th and 9th of July which served  as a forum to educate partners on the latest Alcatel-Lucent Enterprise suite of offerings, as well as the Company’s go-to-market plans.

Top partners were recognized at the event for their contribution in driving SMB business. Partners got an opportunity to experience the products, see live-demonstrations features and receive in-depth training on product usage and installation procedures. neoteric’s expert pre-sales team addressed the ‘on-the-spot’ queries of partners and helped them in understanding how Alcatel-Lucent Enterprise’s superior products support the future needs of their businesses.

Varun Mata, Business Head, neoteric infomatique ltd. said, “We are glad to have got this opportunity to work with Alcatel-Lucent Enterprise’s in this thriving SMB market. It complements our current focus on building and growing our enterprise product distribution business. At neoteric, we have been enabling our channel partners to explore new technologies and products and these initiatives are a step toward this end. We strive to deliver more value to the fast-growing SMB market segment for both partners and the business customers they serve.”

Prasath Rao, Head of Channels & Operations for South Asia, Alcatel-Lucent Enterprise said, “Our channel partners have played a crucial role in taking our innovative, voice, data and applications products to our customers across the country and making us one of the market leaders in India. By strengthening our relationship with our partner community, we strive to expand our presence in the SMB market segment, enhance our business and deliver value by reaching more customers. Indian SMBs are rapidly adopting technology solutions to enhance competitiveness in the dynamic business environment. With neoteric’s value-added distribution expertise and our partner’s dedication and commitment, we aim to make our customers see us less as a supplier of technology products & solutions and more as a trusted business partner in the converged space.”