Alcatel-Lucent Enterprise today announced significant growth in the Benelux region in 2014 due to the strong performance of its networking and voice offerings. The growth has been driven by significant gains in the Belgian market which saw overall revenue increase 12%, as a result of a 43% increase in the company's networking business. The Netherlands also saw strong growth from the company's voice solutions with 18% revenue growth in SMB communications.
To support its strong growth, the company has announced that it is making a significant investment in a state-of-the-art demo facility as part of a new campaign aimed at driving sales in key verticals such as healthcare, hospitality and retail. Alcatel-Lucent Enterprise is in the process of increasing its workforce by 20% in the Benelux region, and has recently appointed Robin Slats as sales manager in the Netherlands to manage the activities of the sales team.
The growth in revenue from its networking solutions comes as new and existing customers look to implement a new generation of Unified Access networks aimed at tackling the challenges of BYOD, increased mobility and application delivery. The company's channel strategy to further engage with its business partners and aggressively drive into the telephony market with a strong SMB and cloud offering will be a significant factor in future growth in this region.
Gert Jonk, Country Sales Director – Benelux, Alcatel-Lucent Enterprise "I believe that Alcatel-Lucent Enterprise has the four key pillars to deliver a successul networking communications strategy for our customers: the vision, ambition, resources and results.”
"Going forward into 2015 and beyond we expect a growing demand in the market that these needs be met by cloud delivery. I anticipate that in the Benelux region, UC deployment will move into the cloud at a rate of around 10% per year.”
”To support future growth I am delighted to be investing in an increased headcount in Benelux as well as excellent new demonstration facilities. This will enable us to expand and develop our relationships with VADs and VARs and maintain momentum in the SMB market which is benefiting from the flexible OPEX delivery of feature-rich UC.”